Huishan Clay Figurines

Originating in the Ming Dynasty (1368 – 1644) and flourishing during the Qing Dynasty (1644 – 1912), Huishan clay figurines boast a history of over 400 years. It was recognized as one of China's inaugural National Intangible Cultural Heritage by the National Cultural Heritage Administration in May 2006. These sculptures embody folk aspirations for auspiciousness, divine protection, and blessings. Through themes drawn from traditional operas, myths, and legends, they vividly encapsulate the cultural ethos of Jiangnan (south of the Yangtze River).

Zhou Lu, the artist of Huishan clay figurines, is painting the small sculptures into the colorful and classic image of Big-A-Fu.

In local folk tale, a monster called the Gluttony Monster lived in Huishan area and hurt people. Later, two big monsters with human appearance came to Huishan and they were extremely strong. Other monsters were afraid of them and followed their order. Since then, people living nearby enjoyed peaceful life. According to their images, people made two clay figures, called Big-A-Fu. Then, this pair of Big-A-Fu became the mascots to ward off disasters and evils.

A pair of Big-A-Fu

Huishan clay figurines is pronounced "NANIMOMO" in Wuxi dialect.  In 2020, under the titles of National Geographical Indication and Chinese Time-honored Brand, Wuxi Huishan Clay Figure Factory has established "NANIMOMO" as a cultural and creative brand. Many cultural, creative and lifestyle products have been designed and created based on the traditinal image of Huishan clay figurines to attract more consumers. The classic images of Big-A-Fu have been transformed into art toys and a chic IP known as A-Fu and A-Xi.

Wuxi has established 10 coffee shops under the band NANIMOMO Cafe , which have become popular check-in spots.